Author
The Macleod
8 posts
A reading
Inventory
Eight articles to R4NT between 2001 and 2003. The Macleod emerges as a distinctly acerbic essayist with contempt for mediocrity, a nostalgic strain, and a voice shaped by educated dismissal — channeling late-'90s alternative-media culture: sarcastic, politically restless, fixated on popular culture's failures.
The pieces
- Shifty Beards (Jun 2001) — Beards as criminal disguises.
- Mike Bullard: A Tragedy in Three Acts (Jul 2001) — Canadian talk-show mediocrity.
- On Not Giving In (Nov 2001) — Rejecting suburban conformity.
- The Stolen World of Cartoons (Apr 2002) — Animation's decline, imagination theft.
- CNN Under Fire (Dec 2002) — Crossfire's bipartisan cage match.
- The Osbournes (Jan 2003) — One-joke reality TV.
- Military Service (Mar 2003) — Bush's AWOL record.
- Business (May 2003) — Childhood entrepreneurship failure (PineCo).
Voice & throughlines
Caustic, hyperarticulate, often indignant. The Macleod writes with the fury of a twentysomething who's glimpsed the machinery behind cultural products and found it contemptible. He favors extended analogy, digression, and confession.
Core preoccupations: authenticity vs mass-market compromise; childhood wonder vs adult mediocrity; Canadian identity (its weakness, its embarrassments); the stupidity of mainstream audiences who reward the talentless.
The arc moves from personal manifestos (2001 — ambition, refusal of settlement) through cultural critique (2001–2002 — cartoons, comedy, news, television) to political indignation (2003 — Bush, Iraq) and self-deprecating memoir (the PineCo essay). By 2003, the anger has fractured: rage at power, resignation about personal failure, nostalgia for lost imaginative space.
Standouts
On Not Giving In stands as his manifesto — a spirited rejection of suburban trajectory at twenty-one, fueled by marijuana and earnestness. It sets his entire worldview in relief: freedom over security, experience over credentials.
Shifty Beards exemplifies his method: trivial subject (facial hair), escalating logical absurdity (beards as criminal masks), and a paranoid conclusion delivered with mock-seriousness.
The Stolen World of Cartoons channels his anxieties about imagination and cultural ownership. Nostalgia for '80s Saturday-morning animation becomes a proxy for grief over capitulation. His most sustained cultural argument.
Mike Bullard: A Tragedy in Three Acts is pure contempt — directed at a Canadian talk-show host, the CBC's failure to nurture talent, and the audience itself. His disgust is total.
Military Service shifts to political argument: Bush's AWOL National Guard record as disqualification for command. His most serious piece, deployed in March 2003 as invasion loomed — an attempt at persuasion rather than mere scoring.
Business is his most charming piece: a childhood memory of hawking pinecones door-to-door at age four, framed as business-school wisdom. Self-aware and comic, a deliberate tonal break.
Fun details
The Osbournes essay (2003) is his only real TV review and reads as the moment when even he gave up on the show — he'd watched, laughed, rewatched, found the joke threadbare. The Business essay, by contrast, abandons righteousness entirely for memoir warmth, showing he could write with tenderness when he chose. A tight, finished body of work — magazine-only, three years of clear voice.
Every post
2003

ARTICLE
Business
by The Macleod
..with my best jogging pants and my Wildcats sneakers on I was dressed for success. I hit the neighbourhood streets with nothing more than a bowlful of pinecones and a pocketful of dreams. I would be the next great Canadian success story.

ARTICLE
Military Service
by The Macleod
Forget the drunken driving charge from 1976, his refusal to deny having tried any illegal drugs prior to 1974, or the talk of insider trading in the late 1980s. Bush's military record puts them all to shame in painting a picture of an unfit and criminal president..

ARTICLE
The Osbournes
by The Macleod
Hearing people tell each other to fuck off may have been pretty risqué when I was six, but I can just wait until Christmas dinner with my family to hear it now..
2002

ARTICLE
CNN Under Fire
by The Macleod
Crossfire implies that Americans must make a choice between the two political parties. Unfortunately with these parties it seems like a clear-cut case of pick your poison..

ARTICLE
The Stolen World of Cartoons
by The Macleod
..Time to gather your quilt, shuffle to the kitchen, pour a bowl of cereal containing one part Shreddies, two parts sugar, and park your 70lb. ass in front of the TV for the next five hours for a morning of glorious cartoon heaven...
2001

ARTICLE
On Not Giving In
by The Macleod
...I'm going to see the world and not be roped into the suburban prison of mowing lawns and fighting early morning commutes. Leave that to the middle-agers...

ARTICLE
Mike Bullard - A Tragedy in Three Acts
by The Macleod
...I can't think of a single person I know who considers this man funny and yet there he is, night after night, telling jokes to what appears to be a crowd of mildly retarded Torontonian yokels...

ARTICLE
Shifty Beards
by The Macleod
...But on some other level, don't they just creep you out? Think about it. Sure, they can be heroic and virtuous, but whether its grower intends it or not, it's a de facto mask...
