R4NT Magazine

CULTURE

Wine + Economics = Good Times

by MaxPower

I found a post via a couple of financial blogs I frequent about a guy in NY who invited his friends over for a wine party. But this wasn't a normal wine party, they wear blind folds and test the wines out, giving them a score out of 20. Beyond just determing the best wine, he helpfully plotted all the price vs. scores on a scatterplot to determine the best bang for the buck (economists love making charts).

Link to original study

For those of you who don't want to click through for the conclusion here it is:

If you plug these numbers into a correlation calculator, you actually get a negative correlation of -0.2: the higher the price, the worse the wine, on average.

While that is true looking at the scatterplot, I would suggest that only having 2 expensive wines over $50 and a gap between $32 and $50 wines may not be a representative sample, and may say more about the attendee's wine picking ability than the actual quality of expensive wines. And we also don't know if there may be a bias towards those wines sampled early or late, before or after the guests to the party are hammered. I do agree with this conclusion though:

"price is not a significant predictor of wine score (quality)"