A reading
Inventory
R4NT's most prolific contributor across two decades, with 91+ posts: 31 magazine articles (2002–2008) and 60 blog posts (2006–2009). Magazine work peaked in 2004–2005 (19 pieces). Blog dominance came later, concentrated in 2008 (31 pieces — 52% of his blog output). Active across both formats simultaneously from 2006 onward.
Voice
MaxPower writes with penetrating skepticism and structural analysis, regardless of medium. In magazines, pieces are methodical breakdowns — The Future of Security walks through fingerprint readers with engineer's rigor; How to Play Video Poker delivers a memorizable strategy framework. He strips away marketing noise and exposes incentive misalignments: Air Canada execs padding bonuses during bankruptcy, Sony's "luxury pricing" arrogance, Nintendo's regional broadcast scheduling as nationalist jingoism disguised as sports.
Blog writing tightens into 100–300-word punches, often opening with a link or image before sharp editorial voice. He favors dry humor ("plus $1.99? What is this, iTunes?") and recurring targets — Google's consolidation anxiety, Sony's self-sabotage, Canadian nationalism and corporate hypocrisy. Some pieces (hockey-related) are mini-rants with zero exposition. Others combine research with digression. Tone evolution: early-2000s pieces are longer, cite sources, maintain distance. By 2008 blog posts, he's looser — more commentary, less pretense. The core throughline remains: find the logical gap, expose it, move on.
Topic mix
Magazine (31 pieces): games/tech products (20, 65% — Halo 3, Gears of War, Xbox, security software), travel problems (5, 16% — Air Canada, Olympic scheduling), gambling (1), cultural analysis (1, nuclear war).
Blog (60 pieces): technology & corporate news (22 — Google, Microsoft, Sony, Chrome, Twitter rumors), cultural/political news tied to Canada (16 — CBC/hockey, Toronto-hate doc, US election hologram), environmental/science ephemera (10 — solar output, Tesla, species protection), entertainment tangents (12 — music, Colbert, celebrity gossip).
Evolution
2002–2003 — Foundation. Long-form, researched: nuclear war effects, biometric security, corporate malfeasance. Tone serious-analytical with occasional humor.
2004–2005 — Specialization. Magazine output peaks with gaming reviews, travel rants, tech product analysis. Voice gains edge; corporate incompetence becomes explicit theme.
2006–2007 — Dual mode. Blog launches; he adopts two voices simultaneously. By 2007, blog dominates (13 pieces vs 2 magazine).
2008 — Peak productivity. 31 blog posts, almost one every other day. Pattern: rapid-fire responses to corporate announcements (Google Chrome, Sony pricing), Canadian cultural moments, tech predictions. Magazine nearly silent.
2009 — Decline. Output drops to 10 posts, mostly short. Last appearance in October 2009.
Standout pieces
- The Future of Security? — Deep-dive into fingerprint readers: part how-to, part security skepticism, part philosopher's warning about surveillance.
- How to Play Video Poker And Win — Math-backed strategy framework. Practical and ideological: he explains why video poker beats blackjack on odds grounds, then warns against myth-thinking.
- Air Canada Sucks…? — Bankruptcy analysis masquerading as a travel rant. Explicitly names the CEO bonus as insane, predicts the airline can't survive its cost structure. Reads like WSJ op-ed.
- Halo 3 — The Biggest Video Game in History? — Launch-day review with sales figures, franchise analysis, single-player gameplay breakdown. Long-form magazine work at its peak.
- Sony's PS3 Pricing Strategy — Insanity? — Calls out Ken Kutaragi's "fine restaurant" pricing analogy as conceit, revisits his own 2006 prediction that Sony's arrogance would fail, then watches it vindicated in real time.
- Chrome — Further Evidence Google is Taking Over — Frames Chrome not as a browser but as a Trojan horse for Google OS hegemony. Prescient on the browser-as-OS concept.
- Help Me Wolf Blitzer, You're My Only Hope — Election Day hologram piece. Pivots from CNN's 3D tech to Star Wars fan service.
- Let's All Hate Toronto — Film-doc commentary that explores regional envy and brain drain.
Throughlines
Corporate incompetence. Air Canada, Sony, Microsoft, Google's consolidation greed — institutions failing at basic strategy. He doesn't rage; he diagnoses. The diagnosis is always structural.
Tech as power. Fingerprint readers, browsers, holograms, Twitter rumors — he reads technology through a lens of control. Who owns the data? Whose interests does the product serve?
Canadian specificity. Air Canada, Air Miles, CBC hockey scheduling, Toronto-hate culture — he writes from and about Canada with particular venom. The tone suggests both insider frustration and outside clarity.
Rationality as stance. He presents himself as the sober analyst in an irrational marketplace. While others hype Halo or fear nuclear war emotionally, he breaks down odds, cites sources, counts casualties in 12-PSI rings.
Fun details
Not a pure tech writer, though he dominates tech content. ~15% of blog posts are entertainment/cultural (Colbert videos, a Russian hockey fan page, Frankie Valli, film docs). His range is wider than his byline frequency suggests.
Blog tone is playful in ways magazine work rarely is. The same writer who spent 3,000 words on fingerprint encryption will caption a photo "Stay Classy" and move on. Irreverence and rigor coexist, sometimes in the same post. And underneath the skepticism is a genuine tech fan: Halo 3 launch day, event coverage, excitement about innovation. He's a believer in systems who keeps an eye on the people running them.
The arc
MaxPower's contribution spans the magazine's mature years and the blog's whole life. Key magazine voice (2004–2006), then prolific and urgent on the blog. The shift was structural: magazine pieces wanted editorial cycles and word limits, the blog let him publish the same day Chrome launched. By 2008 he'd found his medium. A 91-post catalog spanning eight years: technology reviewed, power structures examined, Canadian institutions ritually skewered, corporate incompetence diagnosed with the precision of a pathologist.
Every post
2009
NEWS
Facebook value down 33% since October 07
MaxPower

NEWS
The Honda Insight Sucks
MaxPower

NEWS
Canadian Banks: Love to Hate
MaxPower

NEWS
Facebook Public? Noooooo.
MaxPower
NEWS
Russian Army Dance Off
MaxPower

TECHNOLOGY
GOOG to buy Twitter?
MaxPower

NEWS
Sleep Tight
MaxPower

NEWS
Spotless
MaxPower

NEWS
Crazy Brits
MaxPower
NEWS
Jag and Buick? Really?
MaxPower
MUSIC
Frankie Valli Kicking It Old School
MaxPower

CULTURE
One Year Until Vancouver Olympics
MaxPower
ART
Innovative Public Art
MaxPower

CULTURE
Oh Hells No
MaxPower

NEWS
This Just In: Brits are Winter Wimps
MaxPower
NEWS
Automotive Super Bowl Ads
MaxPower
NEWS
You Don't Say
MaxPower

NEWS
It is called customer service
MaxPower

NEWS
Is ING a bank?
MaxPower

NEWS
Hotlanta?
MaxPower

NEWS
Cold Recap
MaxPower
NEWS
Banff: An Outsiders View
MaxPower
2008

NEWS
Beer Price Hike in Ontario
MaxPower

NINTENDO
Dear Sony. Re: PS3
MaxPower
NEWS
Ontario Gov't Backs Down on Driving Restrictions
MaxPower

MUSIC
In My Pants
MaxPower
MUSIC
What Are You Listening To? Dec 08
MaxPower

NEWS
ISS: A Decade In Pictures
MaxPower

CULTURE
Pepsi's New Logo
MaxPower
NEWS
Yup, Ouch
MaxPower
CULTURE
Ontario Teenagers: Ouch
MaxPower

NEWS
First Exoplanet Ever
MaxPower
FUN
Oilers Fans Invade NYC
MaxPower

HEALTH
Google Flu
MaxPower

NEWS
More (or less) on Sunspots
MaxPower
NEWS
Help Me Wolf Blizter, You're My Only Hope
MaxPower

DESIGN
Tesla Dead?
MaxPower
CULTURE
Australia New Censorship Capital aka The Blunder Down Under
MaxPower

NEWS
Public Service Announcement: TFSA's
MaxPower

NEWS
Spotless Sun
MaxPower

NEWS
Clothes Charity?
MaxPower

NEWS
Hey You, Happy Sweetest Day
MaxPower

CULTURE
I Have No Mouth, and I Must Scream
MaxPower

NEWS
Vote
MaxPower

NEWS
Blackberry Storm
MaxPower

DESIGN
Protection
MaxPower

NEW ISSUE
Solar Wind Plasma Output At 50-Year Low
MaxPower

NEWS
Oh Air Canada, you so sneaky
MaxPower
CULTURE
Celebs, Please Tell Me What to Think
MaxPower
NEWS
Mercy Rule? Anyone?
MaxPower

FUN
The World Didn't End...
MaxPower

ART
Robot Spider Unleashed
MaxPower

NEWS
More on Sunspots
MaxPower

NEWS
Chrome - Further Evidence Google is Taking Over
MaxPower

NEWS
The Sun is Dead. Long Live the Sun?
MaxPower

NEWS
IE8 Beta 2... Microsoft does something right?
MaxPower

NEWS
Wind Power = Sexy
MaxPower

NEWS
V8 Off to a Good Start
MaxPower
NEWS
Chinese Gymnast Age Dispute
MaxPower
NEWS
Lifelike Animation
MaxPower

NEWS
Victory Plan!
MaxPower

NEWS
Dark Knight Lighting it Up?
MaxPower

NEWS
12.5 Square Miles???
MaxPower
NEWS
Bigfoot Found?
MaxPower
NEWS
Mark Rowswell: The Most Famous Canadian?
MaxPower

NEWS
This Horse is Dead
MaxPower
NEWS
Dude Made a Jetpack
MaxPower

NEWS
Brits Go All 1984 On Us
MaxPower

NEWS
Quebecers Try to Sue BCE/Telus over TXT Charges
MaxPower

NEWS
Virgin Galactic
MaxPower
NEWS
Tron 2
MaxPower
NEWS
Shocker - Canadians are Cell Laggards
MaxPower

ENTERTAINMENT
Oh Sony...
MaxPower
NEWS
All iPhone All The Time
MaxPower
NEWS
Prentice Rides to the Rescue?
MaxPower
NEWS
$30 6GB Rogers iPhone Plan
MaxPower

NEWS
So just don't buy an iPhone
MaxPower
ENTERTAINMENT
Gnarls Barkley v. Violent Femmes
MaxPower

NEWS
Late '90s Movie, Lighting It Up
MaxPower

CULTURE
Gas Prices and Housing Locations
MaxPower
NEWS
You Still Can't Run Your Car on Water
MaxPower

NEWS
You Can Run Your Car on Water (uh actually you can't)
MaxPower
NEWS
The Price is Wrong
MaxPower
NEWS
Punching Beavers in the Face
MaxPower
NEWS
Stay Classy San Diego
MaxPower
NEWS
How stupid is the CBC?
MaxPower
NEWS
Skinny Cow
MaxPower

NEWS
Mad Fast Reviews
MaxPower

WTF
Today is a very special day
MaxPower
NEWS
Pocketbook Patriotism?
MaxPower
WTF
Crazy Freakin Drivers
MaxPower

NEWS
57 U.S. States!
MaxPower
NEWS
Bioshock to be made into a movie
MaxPower
NEWS
GTA IV hits half a bil in sales
MaxPower

ENTERTAINMENT
Iron Man Reviews
MaxPower

NEWS
CNN Shirts?
MaxPower
NEWS
Happy Day After GTA IV Day
MaxPower
CULTURE
Happy GTA IV Day
MaxPower

NEWS
I'm "realigning" my feelings towards Air Canada
MaxPower

NEWS
There are worse places to be stuck... or maybe not.
MaxPower
NEWS
I'm not going to Mexico anytime soon...
MaxPower
CULTURE
12
MaxPower

CULTURE
BMW's C$/US$ Pricing Difference Continues
MaxPower
NEWS
BBC, I expect more from you.
MaxPower
NEWS
Worst idea EVER
MaxPower
NEWS
Great News Everybody!
MaxPower
NEWS
Oh yeah… good idea
MaxPower
ENTERTAINMENT
Please let this be an April Fools Joke
MaxPower
NEWS
Ancient Shark Tooth Found in Great Lakes
MaxPower
NEWS
The Bigger the Better
MaxPower
NEWS
On Polar Bears and Misconceptions
MaxPower
CULTURE
Hulu Launches
MaxPower
NEWS
‘Cause that is how Mexico rolls
MaxPower
NEWS
A Brutal Flight
MaxPower
CULTURE
Funny enough for a post
MaxPower
NEWS
Top Gun Action
MaxPower
ENTERTAINMENT
Indy!
MaxPower
WTF
If you don’t care about hockey - move along
MaxPower

NEWS
It’s Cold for Most of the People
MaxPower
2007
CULTURE
Snapshot of Dec 31, 2007
MaxPower
ENTERTAINMENT
Holiday Microbrew
MaxPower
CULTURE
Merriam-Webster wins the “you’re five years late award”
MaxPower
CULTURE
Top Canadian Cities
MaxPower
NEWS
Alberta Students Rock it Out
MaxPower
CULTURE
Top Yahoo Canada Searches - 2007
MaxPower

CULTURE
2010 Olympic Mascots Revealed: Sasquatch Found
MaxPower
CULTURE
TiVo in Canada. Too Late? Who Cares?
MaxPower
CULTURE
Wine + Economics = Good Times
MaxPower
CULTURE
Most Dangerous Cities in the US
MaxPower
ENTERTAINMENT
Free Xbox Live Download (48 hrs only)
MaxPower
CULTURE
Chapters (almost) Ban Listed
MaxPower
CULTURE
New License Plates for Alberta: Your Opinion Matters
MaxPower
NEWS
Tax Cuts for Complainers
MaxPower
CULTURE
$5 coin? Ban the penny first!
MaxPower
NEWS
Canadian GST goes to 5%
MaxPower
HIP-HOP
Daft Punk is the hotness
MaxPower
NEWS
If it is expensive it must be good.
MaxPower

CULTURE
A strange (new?!) country
MaxPower
CULTURE
Woman Realizes She is Stupid, Sues Apple
MaxPower
ENTERTAINMENT
Versace + Oilers Logo =
MaxPower
NEWS
C$ at Par!
MaxPower
CULTURE
Uh Vancouver?
MaxPower
NEWS
Best. Answer. Ever.
MaxPower
ENTERTAINMENT
Defend your desktop
MaxPower
CULTURE
Facebook to invade your privacy?
MaxPower
NEWS
Bulletproof Backpack?
MaxPower
CULTURE
US$ vs. C$ Differences
MaxPower
ENTERTAINMENT
U of A Poker bot vs. The Unabomber
MaxPower
NEWS
Sony’s PS3 Pricing Strategy - Insanity?
MaxPower
NEWS
iPhone Nano a Sham
MaxPower
CULTURE
Ten Digit Dialing in Alberta - Today!
MaxPower

FUN
Bambi on the Rampage
MaxPower
CULTURE
Vancouver Best City, Calgary/Toronto tied
MaxPower
CULTURE
Google Hot Trends
MaxPower
NEWS
Summer Movie Extravaganza
MaxPower
CULTURE
Yahoo Buzz Index
MaxPower
CULTURE
Who are you?
MaxPower
NEWS
Canadian housing prices
MaxPower

NEWS
Yeah, you’re cool
MaxPower

NEWS
Ghost Yacht
MaxPower
NEWS
Save Pandora
MaxPower
NEWS
Whoa London Times, Whoa.
MaxPower
CULTURE
Top 10 Cars Driven by Men
MaxPower
CULTURE
Let’s All Hate Toronto
MaxPower
NEWS
Least User Friendly Website Ever?
MaxPower
OUTDOORS
Weather hypochondriacs
MaxPower
NEWS
Get your flat-screen while they’re cheap
MaxPower
NEWS
Ouch…
MaxPower
NEWS
UN-tied?
MaxPower
CULTURE
Feb 07 Top Searches
MaxPower
NEWS
Ban the Penny
MaxPower
NEWS
At least we don’t have orange snow
MaxPower
CULTURE
More Happy
MaxPower

FUN
Perky the Duck
MaxPower
CULTURE
Rent-a-Protester
MaxPower
NEWS
RIAA’s $1.65 trillion lawsuit
MaxPower
ENTERTAINMENT
Internal Combustion Land Speed Record Broken
MaxPower
2006
NEWS
HD-DVD owns Blu-Ray?
MaxPower
NEWS
Oilers Goal = Plane Taking Off
MaxPower
NEWS
Ontario has a problem: Recycling
MaxPower

NEWS
Singapore Airlines Owns Air Canada
MaxPower
CULTURE
AWOL - A new way to drink?
MaxPower
NEWS
Guy Smashes PS3
MaxPower
NEWS
Milton Friedman Dead at 94
MaxPower
NEWS
Nova Scotia Spam King
MaxPower
CULTURE
Long the Sour Patch Kids
MaxPower
NEWS
Uh Lonely Planet?
MaxPower
ENTERTAINMENT
Yawwwwnnn
MaxPower
CULTURE
Charity and Commercialism
MaxPower

NEWS
The Attractiveness Scale
MaxPower
NEWS
Plasma TV? Pfft old skool.
MaxPower
NEWS
X’06 Announcements
MaxPower
NEWS
Fake Tanner Protects Against Skin Cancer
MaxPower
ENTERTAINMENT
Free Legal MP3 Downloads?
MaxPower

NEWS
New Toonie!
MaxPower
NEWS
New Cross Platform Wireless Controller from Microsoft
MaxPower
CULTURE
Go google yourself Google
MaxPower
NEWS
Can you spot the difference?
MaxPower
NEWS
This IS Fake
MaxPower
ENTERTAINMENT
Sony Sony Sony….
MaxPower

NEWS
New Xboxage
MaxPower

ENTERTAINMENT
Snakes on a Plane
MaxPower
NEWS
Airbrush-tastic
MaxPower
CULTURE
Where's Willy?
MaxPower
2005
ENTERTAINMENT
Kazakhs pull plug on Borat
MaxPower
CODE
R4NT Alert?
MaxPower

ENTERTAINMENT
Croctrack!
MaxPower
NEWS
Google v. Microsoft
MaxPower
CULTURE
DUKES!
MaxPower
CULTURE
Best Beers?
MaxPower
ENTERTAINMENT
Xbox 360... a 360...
MaxPower
NEWS
Get Ink Out!
MaxPower
NEWS
Weather.ca and Airplane Stuff
MaxPower
NEWS
R4NT Blog?
MaxPower
